The role and future of metaverse in travel agencies

Basit Öğe Kaydı
dc.contributor.authorYaşar, Emre
dc.contributor.authorTür, Erge
dc.contributor.authorYayla, Eda
dc.contributor.authorAlakuş, Nesrin Aydin
dc.date.accessioned2025-03-26T16:10:03Z
dc.date.available2025-03-26T16:10:03Z
dc.date.issued2024
dc.departmentİstanbul Esenyurt Üniversitesi
dc.description.abstractThe primary objective of this study is to discern the role of the metaverse, specifically within travel agencies, and to unveil potential future trends in this context. Through an empirical approach, the research aims to contribute valuable insights into the practical implications and applications of the metaverse within travel agencies, shedding light on its evolving significance in the tourism sector. In general, it is seen that the opinions of travel agency employees about Metaverse are positive. As a result of the analysis, it was determined that Metaverse can make positive contributions to travel agency activities. It is also seen that the use of Metaverse may vary according to the profiles of the customers, but it is possible to provide a positive experience to the customers in general. © 2024, IGI Global. All rights reserved.
dc.identifier.doi10.4018/979-8-3693-5868-9.ch012
dc.identifier.endpage234
dc.identifier.isbn979-836935870-2
dc.identifier.isbn979-836935868-9
dc.identifier.scopus2-s2.0-85191821774
dc.identifier.scopusqualityN/A
dc.identifier.startpage210
dc.identifier.urihttps://doi.org/10.4018/979-8-3693-5868-9.ch012
dc.identifier.urihttps://hdl.handle.net/20.500.14704/809
dc.indekslendigikaynakScopus
dc.language.isoen
dc.publisherIGI Global
dc.relation.ispartofExploring the Use of Metaverse in Business and Education
dc.relation.publicationcategoryKitap Bölümü - Uluslararası
dc.rightsinfo:eu-repo/semantics/closedAccess
dc.snmzKA_Scopus_20250326
dc.titleThe role and future of metaverse in travel agencies
dc.typeBook Part

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